We are seeking a results-driven Digital Marketing & SEO Specialist to lead and execute our online marketing strategies. The ideal candidate will be responsible for increasing web traffic, improving SERP rankings, managing campaigns, and driving brand visibility across digital platforms.
Perform on-page and off-page SEO for websites
Conduct keyword research, competitor analysis, and content optimization
Optimize meta tags, schema markup, headings, URLs, and images
Build and manage high-quality backlinks through ethical practices
Regularly audit and improve technical SEO (site speed, mobile-friendliness, etc.)
Track rankings, site health, and crawl issues using Google Search Console
Plan and manage Google Ads (PPC), Facebook, Instagram, and LinkedIn campaigns
Design and execute email marketing and lead nurturing workflows
Work on conversion rate optimization (CRO) to improve landing page performance
Collaborate with designers and writers for content marketing and creatives
Use analytics tools to measure performance and generate monthly reports
SEO tools: SEMrush, Ahrefs, Moz, Screaming Frog
Web analytics: Google Analytics, Google Tag Manager
Paid Ads: Google Ads, Facebook Business Manager
CMS: WordPress, Shopify, or similar
Email platforms: Mailchimp, Brevo, HubSpot
HTML/CSS basics (a plus)
A/B testing and CRO tools (e.g., Hotjar, Optimizely)
Strong analytical and problem-solving abilities
Excellent written and verbal communication
Attention to detail and deadline-focused
Ability to work both independently and collaboratively
Creative mindset with a data-driven approach
Bachelor’s degree in Marketing, Communications, IT, or a related field
2–5 years of proven experience in SEO and digital marketing
Google certifications (SEO, Ads) are a plus
Portfolio or proof of SEO success/results preferred
Competitive salary + performance bonuses
Work-from-home flexibility or hybrid model
Health insurance and wellness benefits
Skill development & certification sponsorship
Access to premium marketing tools
Paid leaves and national holidays
Career growth opportunities in a fast-growing team
Redford College, identified by RTO Number 46188 and CRICOS Number 04247M, is a recognized educational institution committed to offering students a dynamic and distinctive learning journey.The primary goal of Redford Institute is to equip students, th... Read More
